How to use a blog properly to promote your librar
This article talks all about how to use a blog to properly promote your library’s services. I think it has some great points to consider.
Why and How to Use Blogs to Promote Your Library’s
Services
by Darlene Fichter
Librarians have had to learn how to do a lot with just a little in order
to promote awareness of their programs and services. They have seized the opportunities
to market libraries in the real world via traditional media: newspapers, corporate
newsletters, radio, and TV. Many libraries produce brochures, pathfinders,
and their own newsletters. So it is no surprise to see librarians stepping
up to the plate and spreading the word online with blogs. Savvy librarians
have identified blogs as another means to market libraries and their services.
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